Marketing   •   June 5, 2018

Email, being the preferred method of contact for a lot of people, is also a convenient and cost-effective method of marketing. Compared to traditional marketing, email marketing happens instantly. No more waiting for your printed advertisements to be delivered and then hoping they don’t end up in the trash. With email Marketing, you can target people directly who have opted to receive information directly. With direct marketing, you can be assured the delivered message is reaching an interested party. Less risk of your message ending up in the waste bin.

Data Driven & Measurable Results

Knowing what works and doesn’t for your company is a huge benefit when it comes to marketing. Email Marketing delivers results almost instantly. Track everything from the exact moment the eblast was sent to how many people opened the eblast to how many clicks were received.

Generation

Email Marketing allows you to contact people at a moments whim when something of interest becomes something of value to them. Use personalized emails to keep connected to your customer and your brand in the forefront of their minds.

Emails can be a channel used to increase sales when implemented properly. Use email marketing for anything from link sharing to any of the following:

  • Services
    Do you have a new service that is being offered? Remind people about your current services or update them with new services being added.

  • News & Updates
    Keep people up to date with news and updates to your company and products.

  • Events
    Invite people to company events and keep them updated with recently passed events.

  • Promotions
    A great tool for both product and service promotions. Give deadlines to create a sense of urgency in your eblast for a larger return.